from 6 months to 2
66% faster
DeAcero, a global leader in the steel industry with over 70 years of history, accelerated its AI transformation with an ecosystem of applications developed in record time.
- in 8 months
- 4 apps
- more agile
- 66%
- industry
- steel
- track record
- +70 years
- opportunity
- ai
- time
- -66%
- deliverables
- 4 apps
- industry
- steel
- track record
- +70 years
- opportunity
- ai
- time
- -66%
- deliverables
- 4 apps
a 70-year-old company that doesn't wait for the future to catch up
With over 70 years leading the manufacturing and marketing of long steel and wire in Mexico and worldwide, DeAcero has proven that constant innovation is part of its DNA.
When artificial intelligence began transforming entire industries, DeAcero's innovation team identified a clear opportunity: it wasn't about adopting AI to follow a trend, but about strategically integrating it to strengthen their leadership position.
The vision was ambitious but concrete: create a complete ecosystem of AI tools that would empower their internal teams and accelerate decision-making across the entire organization. Eduardo González, Group Head of AI Products and Innovation, and David Elizondo, Digital Product Manager of Innovation & AI Initiatives, led this initiative with a fundamental premise: speed of implementation would be key to gaining real competitive advantage.
each team focused on their expertise
DeAcero had the strategic vision, deep business knowledge, and a solid technical team. But they identified that to significantly accelerate their deployment timelines, they needed a specialized partner. The collaboration was structured under a simple but powerful principle.
User experience design
Front-end development in Next.js
Agile team of 1-2 dedicated people
Agentic development frameworks
Deep business knowledge
Backend and endpoint development
Internal infrastructure and data
Requirements definition
no bottlenecks4 IA applications in 8 months
This division of responsibilities eliminated the typical bottlenecks where a single team tries to do everything. While DeAcero advanced on business logic, Acueducto iterated in parallel on the interfaces leveraging agentic development frameworks that allow a team of 1-2 people to deliver what previously required much larger teams.
The result: a complete ecosystem of tools that transform how the organization operates.
materials estimator
An intelligent tool that streamlines project quoting, reducing time and errors in the commercial process.
internal chatbot
A proprietary ChatGPT/Claude-like version, adapted to DeAcero's specific needs and connected to their internal systems.
smart logbook
A proprietary ChatGPT/Claude-like version, adapted to DeAcero's specific needs and connected to their internal systems.
deacero.ai hub
The central portal that unifies everything: access to all AI products, intake of new initiatives by department, and real-time usage statistics.
results that exceeded expectations
- 01
66% reduction in deployment time
From 6 months to 2 months per application. DeAcero can test, iterate, and launch AI solutions three times faster.
- 02
Greater adoption by all users
Higher frequency of use and significantly less resistance to change across the organization.
- 03
4 apps in production
Not prototypes or demos, but functional products being used daily by real teams.
- 04
Ongoing active relationship
After 8 months, the collaboration continues. What started as a project became a strategic partnership.
each one in what they're expert at
In the post-AI era, projects no longer take years, they take months, and sometimes even weeks. The key is for each team to focus on what they master: DeAcero on their business and backend, Acueducto on user experience and frontend.
When you eliminate bottlenecks and leverage the right tools, speed stops being an aspiration and becomes the standard.
No agency had ever understood us the way Acueducto does. They are the best studio I've ever worked with.
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